A new storefront.
Still WooCommerce.
TMN Creative rebuilt DVRT Ultimate Sandbag Training around its equipment, courses and coaching. A custom-designed storefront connects to the business's existing WordPress and WooCommerce backend.
- Client
- DVRT / Ultimate Sandbag Training
- Scope
- Custom website and ecommerce integration
- Platform
- Custom frontend + WordPress / WooCommerce
More than a new homepage.
DVRT brings training education, digital programs and physical equipment into one business. The rebuild needed to explain the method and help different buyers find the right product, without replacing the operation behind the store.
Program and product architecture
Distinct Learn, Train and Equipment paths organize courses, certifications, coaching and Ultimate Sandbags. Product and category pages belong to the same visual system as the rest of the site.
WooCommerce connection
The hand-coded storefront connects to the existing commerce backend for product information, cart and checkout. WordPress and WooCommerce remain behind the site's customer-account and digital-delivery flows.
Existing content and search paths
The rebuild carries forward the blog and product content, maps changed URLs with redirects, and provides canonical URLs, structured data and a sitemap for the new public pages.
A custom experience over an existing store.
TMN designed and built the public storefront on Netlify and connected it to the existing WooCommerce system. The work went beyond visual design to include the connection between product pages, cart sessions, checkout and digital purchases. TMN tested the live checkout with a real card purchase and confirmed the order email and digital download.
That separation lets the brand have a custom website while retaining WooCommerce for its commerce operations. It also means the backend still needs maintenance. A custom frontend does not remove WordPress, plugin or payment-provider responsibilities.
For a business that has outgrown its website.
The useful question is what should change and what should stay. A store may need better navigation, product presentation and mobile design without needing a new order-management system.
For a similar project, TMN reviews the current site, catalog, integrations and customer flows before quoting the work. Routine WordPress projects fit the published website tiers. Complex commerce connections, inherited backend cleanup and substantial migrations are scoped explicitly in the proposal.
WordPress and WooCommerce rebuilds
Review the platform, content and migration work before deciding what to replace.
Fitness and training websites
Bring equipment, education and programs into a coherent buying experience.
Published October 9, 2026. This case study documents the launched website and commerce architecture, not a measured increase in sales, traffic or search rankings.
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